Thursday, January 17, 2013
Wrestling Treasures On DVD & Blu-Ray...Just Not Enough!
Most fans have been very pleased with the offerings of the past ten years. Well-produced profiles on many of the industry's greats have earned loads of praise from even the most jaded of fans. Although the occasional cry of "revisionist history" is heard regarding these releases, the productions have done well for the most part. Much of the discussion has surrounded the choices of matches released in these new formats.
The truth is that WWE is a business and only wants to release what will sell. The fanbase that wants these rarer matches isn't as big as the market that will eat up release after release of John Cena, CM Punk, and The Rock. A certain price point must also be considered. If the company were to release "season" sets of various wrestling programs of the past, retail prices would be astronomical and simply not be profitable to WWE.
War Games and some rarer Hart stuff? Great. But there are ways that WWE can make some money and appease the fans who want some really rare stuff all at the same time. In the past several years Warner Bros. has taken a look at their properties and began The Warner Archive Collection. These releases are movies and television properties that are actually produced upon purchase. While they're just as nice and attractive as a release purchased in a brick-and-mortar store, these are properties that Warner feels would not produce numbers big enough to warrant a full blown release. Warner makes a profit. Fans get the films that they want. Everybody wins. With the known record of the WWE marketing machine, I'm shocked that they haven't at least tried out this route. Video on-demand does not count.
Personally, I would love to see things that have never been released anywhere. Period. Absolutely never before seen aside from the people who were there. My number one release in this category? A simple title. One that Craig DeGeorge introduced to the WWF fans of the 1980's on a Coliseum Video:
"The Dark Match."
WWE Home Video is doing a great job and is one facet of the company that truly seems to try and appeal to every type of fan. They wouldn't have won The 2011 J\/\/ Award for Best Product Line if they weren't! All that I'm asking for is...let us see the...dark!