Thursday, August 17, 2017

The Memorabilia of SummerSlam

When WWE decided to try and replicate the WrestleMania weekend experience, they chose SummerSlam as the centerpiece. While anticipation over the story lines and matches never comes close to those featured at Mania, SummerSlam has indeed been a marquee event for nearly three decades. Though the card lacks the uniqueness of the Royal Rumble, it is a perfectly positioned "summer treat" for wrestling fans. And as we know on this blog, that means goodies...

Some of my favorites revolve around the early editions of the event. The Ultimate Warrior heavily factored into the first five SummerSlam events from 1988 to 1992. In all honesty, The Warrior may have had a bigger impact at the event than his contemporary, Hulk Hogan. With his wild persona and insane look, he was a perfect fit for a "carefree" summer show. He took the Intercontinental title at the first two events and successfully defended the World Wrestling Federation championship at the third. A promotional button featuring a classic Ultimate Warrior promotional shot exists for the latter event.

Speaking of the 1990 SummerSlam event, it was at that show in which "The Mouth of the South" Jimmy Hart donned official SummerSlam shades. The bright neon orange was a staple of the time and was a perfect accessory for the always "loud" Hart. These shades were actually a promotional item used to advertise the event in the early 1990's. These, and other items, were popular giveaways from cable companies. Yes, at one time, cable systems were locally owned companies that you could actually interact with. This is indeed how I procured my pair, thanks to a local cable outfit.

As with most large WWF events, programs were a big deal with SummerSlam. Even in the last decade, WWE has continued to produced unique publications for the event. In 2009, most of the promotional artwork for the event was made to look like a vintage wrestling poster. Both the program and the ringside chair reflected this, with a "ragged" and "worn" look given to the art, while the WWE Superstars were framed in stars, just as they may have been on a poster had SummerSlam taken place in the '60s or '70s. It was a great concept. WWE produced a special program for the 2010 event, as well.

But my favorite piece? Sentiment takes over, as usual. As I discussed in my twentieth anniversary celebration of the event, SummerSlam 1995 is near and dear to my heart. It was the first pay-per-view event that I attended live. It was held in my hometown of Pittsburgh. It was also a promised a way. Since my dad's birthday was August 31, I always promised him that I would take him to SummerSlam. While 12-year-old me didn't pay for the tickets, we did attend. Returning from a restroom break, my dad surprised me with the laminated poster of the show featuring Diesel. I treasure it to this day.

It's "The Biggest Party of the Summer!" Take in NXT TakeOver! Hop a plane or train and go to Brooklyn yourself. The "easy breezy" days of summer are about to end. Make those all important plans right now to be a part of SummerSlam! No, I'm not Mean Gene, but in all seriousness, enjoy the event, and treasure the memories! And while you're at it, you may just be at the edge of your seat...

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